Agents for Data

Sales Pipeline Calculator

Calculate sales velocity, pipeline coverage & conversion rates instantly. Free calculator with industry benchmarks + AI recommendations to hit quota faster.

Enter Your Values

Number of qualified deals currently in your pipeline

$

Your typical closed-won deal value

%

Percentage of qualified opportunities that close (e.g., 25 for 25%)

days

Average days from opportunity creation to closed-won

$

Your monthly or quarterly revenue goal for coverage calculation

Formula

Pipeline Velocity = (Qualified Opportunities × Average Deal Size × Win Rate%) ÷ Sales Cycle Length

This formula calculates your daily revenue potential. It shows how much revenue flows through your pipeline each day based on your current metrics. A higher velocity means faster revenue generation.

Daily Pipeline Velocity$2,083

$2,083/day — Good velocity. Monthly potential of $62,500.

Monthly Revenue Potential$62,500
Total Pipeline Value$500,000
Expected Closed Revenue$125,000
Pipeline Health Score80/100
Biggest Lever to PullShorten Sales Cycle 20% (+$521/day)

Sales Pipeline Benchmarks

Excellent Coverage4x+ coverage — Strong pipeline cushion
> $4
Healthy Coverage3-4x coverage — Industry standard
$3 – $4
Moderate Coverage2-3x coverage — Build more pipeline
$2 – $3
Low CoverageUnder 2x — Urgent: Need more deals
$0 – $2

Source: Sales Benchmark Index, Gartner 2024

How to Calculate Sales Pipeline Velocity

  1. Enter your number of qualified opportunities in pipeline
  2. Enter your average deal size
  3. Enter your historical win rate percentage
  4. Enter your average sales cycle length in days
  5. Optionally enter your quota target for coverage analysis
  6. View your daily velocity, coverage ratio, and optimization recommendations

Sales Pipeline Benchmarks

3x - 4x quota

SaaS Pipeline Coverage (Healthy)

4x - 5x quota

Enterprise Pipeline Coverage

2x - 3x quota

SMB Pipeline Coverage

15% - 30%

Average B2B Win Rate

30% - 50%

Top Performer Win Rate

30 - 90 days

SaaS Average Sales Cycle

90 - 180 days

Enterprise Average Sales Cycle

50%+ per stage

Healthy Stage Conversion Rate

Source: Sales Benchmark Index, Gartner 2024

Frequently Asked Questions